Business Days Gupost 2010

The past 21 and October 22, 2010 were held in Donostia-San Sebastián Gupost commercial Days of Direct Marketing Solutions and Promo. This conference is held annually, bringing together all departments and business delegations Gupost franchise has spread throughout the Spanish territory (? Lava, Albacete, Arrasate, Asturias, Badalona, ​​Barcelona Baix Llobregat, Barcelona Martorelles, Biscay, Donostia , Guadalajara, La Rioja, León, Lleida, Madrid, Malaga, Majorca, Navarre, Tarragona, Valladolid), along with staff from other departments strategic business such as IT managers, online marketing, mail delivery, mail shots, scanning, online printing, mailing and contact centers, among others.

The sessions were held in facilities documentary Management Gupost Polygon Belartza (Donostia-San Sebastián) and facilities Anoeta Stadium. In addition to analyzing the evolution of 2010, there were commercial experiences of different places, to bring together everything learned in recent months.

Among the topics they talked about the experience Lurraldebus Project (entity Guipúzcoa which manages the single transport ticket), which Gupost has participated since its inception, developing all the communication campaign, involving all departments of the company and achieving customer satisfaction, as said Pilar Arana, director of Lurraldebus, who was invited to participate in this conference.

Another point which aroused most interest was the Pack Egunon, new product distributed by the business unit mail delivery, which is having very good acceptance among the residents of San Sebastian and Gupost position as a postal operator at the postal market liberalization from 2011.