Tuesday, August 14, 2012
Google AdSense Tips
Google AdSense is a popular web advertising program which provides a good source of income for many websites. There are well-defined terms of service to strictly adhere to its participation in the program.
During my visit through sites and forums, all the days I have noted several instances of misuse of Adsense ads. So, here are some useful tips Google AdSense, many probably already know, and knowing you could earn a few hours. These adsense faq are all picked from the Program, the Terms and Conditions and FAQ itself and presented in a simplified manner.
1. Never click your Adsense ads or get them clicked for whatever reason. You know very well. This is a sure way to close your AdSense account. Never tell your office colleagues or friends to click on them. Keep a check if your family or children are busy increasing your income by clicking your ads and indirectly trying to stop your income. Do not even think of offering incentives for clicks, using automated clicking tools, or other deceptive software. AdSense is very smart to detect fraudulent clicks. Check the ads that appear on its pages with the Google Preview tool if required.
2. Do not modify the AdSense code. There are sufficient means of optimizing AdSense and customizations available to change the background color or border to suit your needs. Do whatever you want to do outside the code, do not fiddle within the ad or the search code. They know when you do. The search code has more limitations to color and position, but you should respect the rules. The code may stop working and violates the TOS.
3. Do not put more than 3 ad units and 3 ad links or 2 adsense search boxes on any webpage. In any case, the ads will not appear in these units, even if you place multiple ad. But this is the limit put, so it's best to stick to it.
4. Do not run competitive contextual text ad or search services on the same site that offers competition from Google AdSense in their field. Do not ever groped to create link structures that resemble AdSense ads. Never use other competitive search tools on the same pages which have Adsense powered Google search. They allow affiliate or limited-text links to. Update: Google has permission to run contextual advertising like Yahoo ads, Chitika etc provided the ads do not resemble Adsense ads.
5. Do not reveal confidential information about your account like the CTR, CPM and income derived via individual ad units or any other confidential information that could reveal to you. However, it is possible to reveal the total amount made as for the latest updates to the TOS.
6. Headers labeled as "sponsored links" or "advertisements" only. Other labels are not allowed. I have seen many sites label ads with other titles. Dont make your site a target in a few seconds gaze.
7. Never launch a New Page for clicked ads by default. Adsense ads should open on the same page. You can use a base target tag to open all links in a new window or frame by default. Fix it now as they do not want new pages opening from clicked ads.
8. Just one account for multiple websites. You do not need to create 5 accounts for 5 different websites. A bill will do. If you live in the fear that, if an account is closed for violation of TOS, believe me they will close all accounts when they learn. You can track clicks by using channels with real time statistics. It will automatically detect the new site and display relevant ads.
9. Post ads only on content pages. Advertisers pay only for content based ads. Content Relevant jobs guide. Although you might manage some clicks from error, login, registration, "thank you" or welcome pages, parking pages or pop-ups, you exit the program.
10. Do not disguise advertising elements. Alteration of colors and border is a mixture of ads or contrast to suit your site requirements. I have seen many sites where the URL is the same color as the background. While merging the ad with your site is a good idea, hiding relevant components of the ads is not allowed. Also, do not block the visibility of ads by overlapping images, pop ups, tables, etc.
11. Do not send ads by e-mail. E-mail in HTML format look good and allow placement of these javascript ads. But it is not permissible for TOS. You do not want impressions registering on their logs from any email even once. We are watching!
12. Keep track of your content. So AdSense is not allowed on several content pages does not. But it is also not allowed in the pages of different content too. Do not add web pages with MP3, Video, News Groups and image results. Also exclude any pornographic, hate-related, violent or illegal.
13. Do not alter the results after ad clicks or searches - Ensure you are in no way alter the site that the user reaches after clicking on ads. Do not frame, minimize, remove, redirect or otherwise inhibit the full and complete display of any Advertiser Page or Search Results Page after the user clicks on any ad or search results.
14. Avoid excessive advertising and keyword stuffing - Although the definition of 'excess' is a gray area and is subject to discretion, but Google adsense with correct placement, focused content and high traffic that you get much more revenue compared to other programs, so excessive advertising is not required. Keyword stuffing target ads more targeted, but there is no need to exaggerate.
15. Make sure the language is supported -. Adsense supports "Chinese (simplified), Japanese, Danish, Korean, Dutch, Norwegian, English, Polish, Finnish, Portuguese, French, Russian, German, Spanish, Hungarian, Swedish, Italian and turkish addition, AdSense for search is available in Czech, Slovak, and Traditional Chinese. If the language of web pages is not supported, do not use the code on these pages.
16. Maximum 2 referral button per product per page - With the launch of Google AdSense Referral Program, you are allowed to put only 2 referral buttons for adsense referral, referral AdWords, Google Pack and Firefox with Google Toolbar referral.
17. Do not specify Google ads as your alternate ads. - Several services like Chitika eMiniMalls allow you to place alternate URLs, when a targeted paying ad can not be displayed. This involved creating a simple html page and put the ad to be displayed instead. Even Adsense allows an alternate url feature instead of displaying public service ads. But do not use Adsense ads as alternate URLs.
18. Do not confuse with adjacent images - It 'was a common policy to increase CTR by placing same number of images as the number of text ads, which falsely gave the impression that the text ads represented an explanation to these images. Inserting a small space or a line between the images and ads is not allowed. Make sure that the ads and the images are not arranged in a way that could easily mislead or confuse your visitors ....
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